RENT Magazine Q4 '21

The Bottom Line People are looking for smarter and quicker ways to rent apartments, which presents leasing challenges: 1. Post-pandemic renters’ expectations have changed 2.Management coordinating leasing coverage after hours, weekends, holidays 3. High leasing team turnover Self-guided tours can help solve these leasing challenges: TIP #1: Provide Self-Serve and Flexible Options TIP #2: Increase the Number of Tours Without Increasing Headcount TIP #3: Change the Leasing Process for Improved Efficiencies Self-guided tours are becoming the preferred choice over in-person tours. Tour24 found that 78 percent of renters said they would rather take a self- guided tour than tour with a live agent. They want to do everything on their own terms and don’t like being pressured. Leasing automation is a must-have. We are not going back to old ways. Embracing these new technologies and processes will improve the customer experience, maximize efficiencies for all, decrease operating expenses and increase revenue. Self-guided tours can help you quickly start solving these new challenges.

TODAY’S RENTERS EXPECT TO HAVE SELF-SERVE AND FLEXIBLE OPTIONS.

Georgianna W. Oliver is the CEO and Founder of Tour24, the leading on-demand platform for self-guided tours. Tour24’s transformative technology and key industry integrations make it the most comprehensive solution today. With a relentless commitment to client success, Tour24 is an extension of your leasing team and delivers more tours, more service and ultimately more leases. Visit tour24now.com.

GEORGIANNA W. OLIVER CEO and Founder Tour24 tour24now.com

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