THE BOTTOM LINE With homeownership out of reach for many households, more tenants are staying in the rental market longer than in previous cycles — an opportunity for small multifamily investors willing to focus on tenant retention, according to Dr. Sam Chandan. That tailwind is real. But it only helps you if your rents are moving in the right direction. Don't stay frozen. Don't overcorrect. Close the gap steadily, stay just under market, and keep your good tenants in place while you do it.
JESSE BAILEY Multifamily Broker & Advisor 49 Units jbailey@49units.com
Jesse Bailey is the owner of 49 Units Multifamily Brokerage and Advisory Services. He is a Florida licensed Certified Public Accountant (CPA), Florida licensed Real Estate Broker, member of the Realtors Association of the Palm Beaches, and a founding member of Strong Towns, a nonprofit dedicated to making communities financially strong and resilient.
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