RESIDENTS HAVE MORE ENTERTAINMENT CHOICES THAN EVER.
For property owners and managers, that creates an important question: Is simply offering access to video entertainment enough anymore? The opportunity isn't necessarily to give residents more content. It's to make the content they already want easier to find, easier to access and easier to enjoy. For residents, finding something to watch can mean remembering which app/subscription carries a particular show, figuring out which service has a game or movie, and moving between multiple platforms to find it. The average household now subscribes to approximately 4.5 streaming services* and spends about $84 per month* on those subscriptions. Meanwhile, viewers spend an estimated 110 hours each year** navigating streaming platforms, and 72%^ report frustration with content discovery.
subscribes to 4.5
Average household
streaming services
Spending $84 per month
Viewers spend an estimated 110 hours each year navigating streaming platforms 72% Report frustration with content discovery
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